Internet
June 29, 2011
By Rachel Lamb
NEW YORK – LVMH’s Benefit Cosmetics recently launched an ecommerce site in China, whose trial-and-error approach depicts the main worries and tips that most brands should take into consideration when trying to reach that kind of audience.
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","iv":"a4cde3710cece84ea0f8a10edd7b34c7","s":"e1598efb33dd42aa"}
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