Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Advertising

SK-II empowers women with message of independence, strength

April 12, 2016

SK-II promotional image SK-II promotional image

 

Beauty marketer SK-II is helping single Chinese women overcome the stigma of being labeled a Sheng Nu, or leftover woman, in an emotional documentary-styled advert.

To read the entire article, please subscribe or