Author archive

Jaguar gets closer to Chinese consumer with plant opening

October 24, 2014

Jaguar Land Rover is increasing its presence in China with its first overseas manufacturing facility in the city of Changshu.

Share on FacebookShare on LinkedInShare on Twitter

Real estate firm sees advantage in .luxury domain name

October 24, 2014

Los Angeles real estate brokerage Partners Trust is differentiating its main Web site with a .luxury domain name site to better showcase its luxury properties.

Share on FacebookShare on LinkedInShare on Twitter

Longines gains visibility at Breeders’ Cup through partnership

October 24, 2014

Swiss watchmaker Longines is furthering its relationship with the world of equestrian sports by becoming the official timekeeper and watch of the Breeders’ Cup World Championships.

Share on FacebookShare on LinkedInShare on Twitter

Lancôme increases email viability with St. Jude tie-in

October 24, 2014

Beauty maker Lancôme is driving click-throughs on an email effort with multiple charity incentives.

Share on FacebookShare on LinkedInShare on Twitter

Douglas Elliman sits courtside with Knicks partnership

October 24, 2014

Real estate brokerage firm Douglas Elliman is entering a multi-year partnership with the New York Knicks to brand the courtside section that routinely draws celebrities.

Share on FacebookShare on LinkedInShare on Twitter

Tesla bolsters presence in Scotland

October 24, 2014

U.S. automaker Tesla is elevating its position in Scotland with a new Supercharger station at the Edinburgh Airport.

Share on FacebookShare on LinkedInShare on Twitter

W magazine, John Varvatos, Bang & Olufsen and Chanel – Live news

October 24, 2014

Luxury Daily’s live news from Oct. 23 – W magazine revisits avant-garde stories in photography book; John Varvatos returns to inspirational roots with Detroit boutique; Bang & Olufsen debuts Bluetooth-enabled speaker for on-the-go listening; Chanel taps Pharrell for upcoming mini-film to debut in The Alps.

Share on FacebookShare on LinkedInShare on Twitter

Kering, Qatar Investment Authority, Mercedes-Benz and Burberry – News briefs

October 24, 2014

Today in luxury marketing – Kering sales rise 3.3pc in Q3; Qatar fund to pay $616M for stake in Hong Kong retailer; Mercedes-Benz narrows profit gap with German rivals; Burberry to secure 22nd Rodeo Drive Walk of Style Award.

Share on FacebookShare on LinkedInShare on Twitter

Chanel taps Pharrell for upcoming mini-film to debut in The Alps

October 23, 2014

French atelier Chanel has enlisted musician Pharrell Williams to star in its upcoming film directed by Karl Lagerfeld.

Share on FacebookShare on LinkedInShare on Twitter

Bang & Olufsen debuts Bluetooth-enabled speaker for on-the-go listening

October 23, 2014

Danish audio and video brand Bang & Olufsen is ensuring its products exceed the functionality expectations of affluent consumers with the release of its first Bluetooth speaker.

Share on FacebookShare on LinkedInShare on Twitter