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Research

Microsoft Bing growth signals need to spread search marketing efforts

February 22, 2011

 

bing

Microsoft's Bing has experienced significant growth, signaling the need for marketers to spread their search marketing efforts across multiple engines.

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1 thought on “Microsoft Bing growth signals need to spread search marketing efforts”

  1. …………………………………….Once Google cornered the bulk of the search market many search marketers stopped optimizing their sites for other engines but that could change when the Bing-Yahoo integration happens experts speaking at Search Marketing Expo said. Now were in a situation where were going to have Bing powering up to 30 percent of the market said Danny Sullivan a search engine expert and editor of the . Using current search-market-share statistics once Microsofts Bing search technology starts generating results for Yahoo Bing will account for about 30 percent of the search market he said.