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Commerce

BMW Financial Services seeks lifetime customers with new college graduate program

October 5, 2011

Graduates get special financing offers at BMW

 

By Kayla Hutzler

German automaker BMW’s financial services group is seeking to increase its customer base by making it easier for recent college graduates to buy or lease a branded vehicle through an exclusive financing program.

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  1. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  2. Luxury growth at L’Oréal lags in Q1
  3. Prada to produce next-gen spacesuits as NASA brings first woman to moon
  4. Saks prelaunches seasonal styles from Prada
  5. Rolls-Royce to debut bespoke commissions at Auto China 2024
  6. Luxury Unfiltered: Brand stories are the secret to creating desirability
  7. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
  8. Iris Law stars in Versace’s Dylan Purple fragrance campaign
  9. Countdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  10. Dior crosses borders with internationally-cast Rose des Vents campaign
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