Mobile
January 18, 2013
By Erin Shea
German automaker BMW is raising the bar for mobile advertising among luxury marketers with its new campaign that comprises video content and Google Maps integration to push the i concept vehicles.
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VECXB76RsH890zMdeSy1TSWjkjCU9nb\/PcjEYVju06dOQXN2qXeYUWHyCpzBSPU\/rhzOdi0vo3yb4ljmoE9la8rTHrgKJgfscGsLktkdRggKTaohkeFOYn8JHKmrPpKgQZz1EAjLH4+1iBWvfXbxLMK5Wg\/s8Rj2xLD3ZhAjtgJ7AqfH0JmJ6Gcz58\/rV0tua9Ej6cBKFz56y20r3vxFtyK+eqOvsimW8msPI7\/FwsDNsfhraoJhfvOEybSLcX7PoATKIMVh8U2R11RqXJN+dSB\/NsN2s15PwOFPt5YbOZ5nHBNJw4QBNg\/kN1PBF+rWWzeiGn6\/csgCJmvFrx+3ArGz6nZZtM3xFXjvUhQXR1D3CfyIJW8jQaUyeiCWD2VQbDwzFzdcJV9VziX5gyj0fQbAcMFwjDa0+kXG5UcvXEHDJQgjgkrL0obV5L0uh5d6ItS4XYroxPcDIR70j1UCZ3qFElcCpAwgGk4JNUmrMVFgEQgYXA9vgYzOeTtOseJWynqoqIc7fqi5lV+v8cbGcBM2D6JdwDRkzbppP+hhRuxVEKdBfnszmF+ofarLZg5W9EVS6JqUuWsh+PMU3sc0W+46fb40qltO0pv2zyYrpO\/+rhJbWPQzh32JIh05Uf5Ac0INuynCiUb9LRpj5AZUPAvNNPrt\/\/AY86oSm2V9G\/OUjcqkKYlwal1fv+gw8Uwbrey7zjtfXV3hpCsuQcVLP12\/SdPdxfUhQqQQsOIGtyY\/di9yn6MwpcPa7tm0XBfPNc8oK0ZD\/bDTdIq7O2NL5RPTLxemskafpOl+zSw1yRUMTHlcw5pgD11BtgkIlTDn0YWdnd75wAyEA\/JVwLYLo\/1T9dIfGmNHqweYFiCFZtwFlR\/VzM1YD6Pun7InuOSDb2AHwCv21EojQvM+rXvgVvmNZCW05JUBueCpAMExqwY0ubIyuBcHqtCmcXX\/MWraOpsYAWOGN67\/Yy6NpXNegzc3YowppBQT0I2bgHs9CcFp3dPw6tmZMxwGGiQIEw23vOP6eYDoVdY7vDuVCDvXvfgeNv4xKRgjY00y84aFgQ8TmBnZulvnvkFamPpITR0SauPLjQ0EVuQR0FtvvWgNB7yHPtwfV6hXHxYIc4XaxYW9ZMbklrP5kYiAhZ1Y3kT9v9By6ISnzWNDtyUJICyO+cvZMuQfXqekA5nh0jf3PvNYWHQu6tygsKpPZ\/mUItZmUks4FoMW5WGmwTTtJbbltERVqY2uUrY9B4iItBtdvmCVPkLTcdjBblJcq9KcvwF8vGdqLbkOXh+y4osTNKdEQiRbsGYLMqmfr89nQndA+sBcVdeQM+ZHrRyeHOt0wW6MiC\/E0J1gucGTY7nV8ypG2CPKY2HB9vVWKJzQCGOXAyzXx39kNx5ovS\/oN5eu7SYUKC8GXE7cJQYZSGdJoTNhqTjNBOeyK9HdASqYNGj8Ic2c53bSO5VBMIyUTpUq\/jTJ4Rpdbzn2LF8BI0qbsrUXJXiyMiydr8xQbnoYFMRxdP4peqH8KqaNJ+STRSEugSLj1cKaL+WJwLgQPom7tAocUdtzhUtrDZNo6BWF6pL+RgckCZuB4+zpZFHbJRqICSZwsWjryDPIxxXXG0XfaBzuIUtVF8lbO1lhQkin4xIC\/evSEiMoJwfC6XmaZgahk4yPQXW3BJgvmKIINRn+dd2dZmx43lgtzXvbAQLwp0uY9bpSa528iuEmHoQX\/AIVQK0Idfclj4RpzgaDLd0Eg2KuV11GtX1gjSmpabJCde9NNpY4JU5IH3uKK6bFXMsGUs\/XYuik5vU+61MiAeIkL0CodYfF\/Jw8G7hqOOoiL9TuOvxFyRZ6OLF9B4LPWyQUd6D6MXbnV7RYS+P3nWtEWE1Coj9wyfg7g8yJYlby5G9CQo24FoWb3mytplGZRV9PfSC\/dooZbJRHfX6xhqyari+nplfYwWKXJlDMmnc3A72XLDM3ItUsA65hcOcbe2HaGIzQe63YR0hSJav8xZBVIOpnT8MSLW1gVPztId0+dRR6RALGUYpd++I20RqYWyKoh4LAFaAI7lbI0CcASStACZmV\/qMnBgUqRrxg5zm7ingKwcrzZZS1JvGZVHQMTNtBeP9X5PPthKjQcmmE5VxP+qdD77QftgyTrI9jbCLRaW3w\/B4Tcmt3tL0YXo0ib9Allo1A1xCIzaIWZHeOYcwgSzuXPzMnUN3fLXr7Ft\/3sGvNyORxpP\/zRkDK3dtTkcYeETauPMGs\/QoHhs+gAL+jiG9E1kgl8jmjckCnvj\/FE5u3kk0W\/DzMAaG3l8eWvZfP3VMefB\/YnbiDlZusAs4ns5XUWPpmZsmXvqCAom\/8tqY3Sc\/JJBhhEk+T1CnS2hL9l9RASdtpSbWf2SCHFPQ+Wp5KYRNLhsLpc6AqB7l7fRLcVtIDb+nfLG0XMkayLbE3OlesgR1mrYkIldWmrvBcP4xm3kWN9u7t8FTOz6p8bFwywj4Os0Qu+9du9SQW7WKbSGJToQNkukln3Vj3Dygipz0l6uhkvwbZOziE1u+jF3KGr+XYILhmJpUyZ+PMxsq4fOsCCVCJfGXRqsTC0qyvJDidg8D\/bxEElUx8jAjLqHZXzg82CIOuS03GGo3Q4m5S6ZmZTR7vyJ+YXV+49Lwo1YAYYdTMxPv5mCptiSrvm7WJdCLCZgnVflFc4AljnR40pjBiREVXu7k3pLDCtVu3dOKvPDLh+Ygk2nkLzFim1bJHBva4Xuzr+CWBRcasRqr5itcqiFBsylavhm5dgxKDKwhf4Q\/HfcnLEs9v97mdRvlsnD1FafjHmIo1Oruo6sjoiC0OHifZ3qUcr29e5gTpFXxhFQldblO9xviveoJWzuKyqsXz8XObqCy0xedMSNN9SKNEbWhyCH9mUWeotK9KGM1fY5DI4z08mgaxvJH+jldLarPa15P3Pfi3RM\/EVfnsmBYqm\/CeTCZ4Uer+Wkc2BTZoCsI3nuXwM+\/DzBJabpkRKrRL10\/0UXHI8GhlHJ+C+lKDGIv\/MoIurDwdrAUskqSMP5jYjyQqsjGrUzP9B77GpCJ5hHSbHFnIKo2gyeD\/ynw9txnoegNthz+10xw7J5BF\/hGEZcJWhiotYNZnlH39nWrrJtipsQMZU4qJVs7KDWBjbfeDsx8EW1Ut+am57dxlsYCqzEqdxpT34ahFeg\/NlRGCtrMNw4xi+dsUIQb25K2VVMr8xrT\/PF0N8iyuFuwH5iWRwjdcIyX68IGmmiIYbjNRMoG5IiJsBRXZi5puaOIPgDq5gMdjCck2zlYxLzljARYLovkeTsTZnO0gPI7FePeFYCYZ9jA\/c\/Omcc21\/5PJp6ji9VIXXofpk91zZyGBuXt2avCexTmwbvNM4SSIgLBqMEAk3ley4CqOxFI\/mTujIZTuQKzNmmvM84WfxFUknruINaKojWrdAstk8qQHhcqBb2FgkJq8ok\/teWIpUZqh4yYzlHuKNRE6gyhUtRLEvDtFW5r6XPx+tyARaYy9j7ZAFJ+kLxRjuUSFeMFBt7sapqmvP8uu7Kk4Zy1\/i75ovdJr\/J0gFB6QnKcWE2Siyt1YrkVo1MbahYm6itqSeU=","iv":"62c5b2aaf895f6e43304dbf01558f934","s":"80b1d7ca94068f4f"}
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