With Black Friday fever in the air, it can be tempting for luxury brands to try to capitalize on the rush of traffic to retail stores post-Thanksgiving.
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Italian jeweler Bulgari is bringing consumers home for the holidays through an interactive feature that explores #RomanTreasures.
Department store chain Nordstrom is the top-rated luxury retailer, according to findings detailed in the Luxury Institute’s third annual Luxury Multi-Channel Engagement Index.
Italian fashion label Max Mara is welcoming the oncoming cold with a theatrical promotion for its down coats.
Fifty-nine percent of branded Instagram posts feature individuals, while 38 percent only include product, according to an infographic by Curalate.
Travel and events group Premier Tennis is serving an ace for charity with the world’s “most exclusive” tennis match.
Yacht brokerage Yacht Harbour is bringing a new type of intelligence to the high-end vessel sales market.
With the use of beacons by retailers and brands to engage mobile shoppers reaching unprecedented levels this holiday season, a new report from inMarket forecasts that proximity marketing will impact $7.5 billion in spending by millennials during this period.
Luxury Daily’s live news from Nov. 24 – Cartier proves diamonds are a girl’s best friend via social film; Burberry casts Regent Street consumers in Google-backed film; Royal Copenhagen shares holiday visions in table setting effort; Michael Kors gets wrapped up in wrapping to underscore the season of giving.
Today in luxury marketing – Paris museum to showcase 300 years of fashion; Why Michele’s Gucci will not go on sale; Tiffany profit misses estimates as strong dollar hurt sales; The Plaza penthouse’s asking price just dropped $10M.