Los Angeles real estate brokerage Partners Trust is differentiating its main Web site with a .luxury domain name site to better showcase its luxury properties.
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Swiss watchmaker Longines is furthering its relationship with the world of equestrian sports by becoming the official timekeeper and watch of the Breeders’ Cup World Championships.
Beauty maker Lancôme is driving click-throughs on an email effort with multiple charity incentives.
Real estate brokerage firm Douglas Elliman is entering a multi-year partnership with the New York Knicks to brand the courtside section that routinely draws celebrities.
U.S. automaker Tesla is elevating its position in Scotland with a new Supercharger station at the Edinburgh Airport.
Chinese department store Lane Crawford is giving British retailer Fortnum & Mason the opportunity to transition into the market and spread awareness among global travelers.
Italian lingerie maker La Perla has teamed with a software platform to create an application to better analyze brand and sales data across all of its boutiques.
Four Seasons Hotels and Resorts is launching a program called “Energy by Four Seasons” to promote daily well-being among guests.
Real estate brokerage firm Douglas Elliman is suffusing its biannual magazine Elliman with more lifestyle content to appeal to its increasingly global audience.
Swiss watchmaker IWC Schaffhausen is optimizing its Formula One partnership by creating a campaign around the Mercedes AMG Petronas Formula One Team.