Fueled by current consumption habits and key global markets, luxury goods revenues could grow as much as 50 percent faster than the global gross domestic product, according to a new report from Bain & Co.
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French conglomerate LVMH Moët Hennessy Louis Vuitton is gaining exposure among attendees at the Cannes Film Festival by funding the digitalization and restoration of “The Umbrellas of Cherbourg.”
Italian label Dolce & Gabbana is gaining exposure for its new London boutique through a celebration with British GQ that will be a part of the British Fashion Council’s London Collection: Men’s spring/summer 2014 showcase.
Richemont is attributing its full-year sales increase to demand in China and Asia-Pacific, contributions from currencies and exchange rates and the broad growth from its brands across all regions.
Footwear label Brian Atwood is increasing its follower base on Instagram with a contest to acknowledge loyal customers.
Land Rover North America is celebrating its more than 1 million Facebook fans with a social video that pays homage to their customers.
Consumers are increasingly turning to their smartphones over computers to browse the Web, so marketers must make an impression with mobile-optimized sites.
Italian fashion house Versace is targeting entry-level consumers with the launch of its new Versus Versace Web site that offers content and ecommerce.
Rolls-Royce Motor Cars is distinguishing its brand with the increased popularity of its bespoke service that allows customers to personalize the details and style of their vehicles.
The Leading Hotels of the World’s The Ritz London is appealing to consumers who have an interest in British royalty with an exclusive package for The Coronation Festival.