Internet

  • No categories


Ecommerce should romance the product: Moda Operandi exec

October 15, 2014

NEW YORK – Building a new Web site from the ground up is not an easy feat, but sometimes it is the best strategy to make an impact in luxury ecommerce, according to an executive from Moda Operandi at Luxury Interactive 2014 on Oct. 14.

Share on FacebookShare on LinkedInShare on Twitter

Louis Vuitton extends Iconoclast campaign with videos

October 14, 2014

French leather goods maker Louis Vuitton is expanding its “The Icon and the Iconoclasts: A Celebration of Monogram” collection through dedicated videos about each “Iconoclast.”

Share on FacebookShare on LinkedInShare on Twitter

Streamlining Web sites leads to increased ecommerce

October 14, 2014

NEW YORK – The director of marketing from CDNetworks at Luxury Interactive 2014 highlighted the necessity of a quick and streamlined Web site and ecommerce experience for global brands.

Share on FacebookShare on LinkedInShare on Twitter

Jaeger-LeCoultre extends International Geophysical Year involvement with capsule

October 14, 2014

Swiss watchmaker Jaeger-LeCoultre is paying tribute to one of its most important timepieces by examining the influencing scientific journey with three limited-edition releases.

Share on FacebookShare on LinkedInShare on Twitter

Tiffany gets consumers talking about new collection via Google+ hangout

October 13, 2014

Jeweler Tiffany & Co. is furthering its efforts for the Tiffany T collection with a Google+ hangout.

Share on FacebookShare on LinkedInShare on Twitter

DVF shares life journey in memoir

October 9, 2014

U.S. fashion brand Diane von Furstenberg is raising awareness for the founder’s memoir available Oct. 28.

Share on FacebookShare on LinkedInShare on Twitter

Bentley escalates awareness of Vertu partnership

October 9, 2014

British automaker Bentley Motors is aiming to get followers more involved in its partnership with luxury smartphone manufacturer Vertu through a social media campaign.

Share on FacebookShare on LinkedInShare on Twitter

Sotheby’s heightens lifestyle angle in marketing for luxury home

October 9, 2014

Jameson Sotheby’s International Realty is going beyond the standard real estate marketing approach with a video that attempts to convey lifestyle and inspire aspiration.

Share on FacebookShare on LinkedInShare on Twitter

Bentley enlivens work commute in social video

October 9, 2014

British automaker Bentley Motors is stoking interest in its new Mulsanne Speed model with a social video following the vehicle’s debut at the Paris Motor Show.

Share on FacebookShare on LinkedInShare on Twitter

Bloomingdale’s tracks down New York’s best-dressed men

October 8, 2014

Department store chain Bloomingdale’s is leveraging a men’s style blogger to unearth some of New York’s best-dressed guys for a new male-focused section called “NYC Style Icons.”

Share on FacebookShare on LinkedInShare on Twitter