NEW YORK – Building a new Web site from the ground up is not an easy feat, but sometimes it is the best strategy to make an impact in luxury ecommerce, according to an executive from Moda Operandi at Luxury Interactive 2014 on Oct. 14.
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French leather goods maker Louis Vuitton is expanding its “The Icon and the Iconoclasts: A Celebration of Monogram” collection through dedicated videos about each “Iconoclast.”
NEW YORK – The director of marketing from CDNetworks at Luxury Interactive 2014 highlighted the necessity of a quick and streamlined Web site and ecommerce experience for global brands.
Swiss watchmaker Jaeger-LeCoultre is paying tribute to one of its most important timepieces by examining the influencing scientific journey with three limited-edition releases.
Jeweler Tiffany & Co. is furthering its efforts for the Tiffany T collection with a Google+ hangout.
U.S. fashion brand Diane von Furstenberg is raising awareness for the founder’s memoir available Oct. 28.
British automaker Bentley Motors is aiming to get followers more involved in its partnership with luxury smartphone manufacturer Vertu through a social media campaign.
Jameson Sotheby’s International Realty is going beyond the standard real estate marketing approach with a video that attempts to convey lifestyle and inspire aspiration.
British automaker Bentley Motors is stoking interest in its new Mulsanne Speed model with a social video following the vehicle’s debut at the Paris Motor Show.
Department store chain Bloomingdale’s is leveraging a men’s style blogger to unearth some of New York’s best-dressed guys for a new male-focused section called “NYC Style Icons.”