U.S. fashion brand Oscar de la Renta is promoting mobile marketplace Spring by adding a shoppable element to its spring 2015 runway show.
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Germany’s Montblanc is extending its writing instrument offerings with the introduction of the new mobile-ready stylus, the e-StarWalker.
British fashion label Mulberry is using an interactive quiz to generate social conversation around its new Cara Delevingne-designed collection.
Department store Bloomingdale’s just received a makeover on its Big Brown Bag application.
Mandarin Oriental is highlighting its “He’s a Fan, She’s a Fan” campaign through a mobile advertisement on the Wall Street Journal’s iPad application.
NEW YORK – Mobile presents an opportunity for retailers to give consumers a personal, local experience when shopping, according to panelists at the Details Tech & Tastemakers Summit on Sept. 3.
Department store chain Saks Fifth Avenue is heightening its sense of community through a new content hub that streamlines social media interactions with consumers.
British department store Harrods is getting shoe fanatics to engage with its recently expanded footwear sales floor with a heel-themed digital game.
French beauty brand Guerlain looked to social media to build anticipation among followers before the official launch of its new lipstick Kiss Kiss.
Department store chain Nordstrom is enabling ecommerce through Instagram with a clickable link in the profile section of its account.