Department store chain Saks Fifth Avenue is leading consumers on a sensory, experiential tour of its beauty offerings to help achieve a new look in a new year.
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Four Seasons Resort Maui at Wailea, HI is celebrating its 25th anniversary by planning an event for 2041, another 25 years down the road.
Department store chain Lane Crawford is taking a decidedly contemporary approach to mark the Chinese New Year, inviting its customers to adopt “New Traditions.”
Salon International de la Haute Horlogerie in Geneva provides a platform for watchmakers to showcase their latest innovations and designs, but a number of participating exhibitors looked at this year’s show as an opportunity to reinforce heritage.
Women’s fashion brand Worth New York is taking its personal shopping model to new heights through the introduction of a digital magazine and campaign video.
NEW YORK – In a challenging environment caused by economic and geopolitical unrest, luxury brand marketers can quell the worries of affluent consumers by effectively leveraging brand history, according to an executive from Swiss watchmaker Breguet.
NEW YORK – After a disappointing holiday season to end 2015, what will this year bring for the luxury industry?
NEW YORK – For those in the print media space, the rise of digital platforms has become a driver in total growth, according to the editor in chief of Travel + Leisure at Luxury FirstLook: Strategy 2016.
NEW YORK – Luxury brands can work relentlessly to develop a quality product, but without creating a controlled experience and consistent message around their merchandise and identity, there may be a disconnect between reality and public perception.
NEW YORK – Tying together a brand’s story is essential to the introduction of a new product, according to an executive from Lloyd&Co. at Luxury FirstLook: Strategy 2016 on Jan. 20.