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Real estate trends lead brands to target consumer

December 26, 2014

Real estate in Los Angeles can leave individuals close to the ocean, mountains and desert, and the appeal of Southern California increases real estate costs, creating an enclave of affluent individuals.

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Big-ticket presents need gift wrap too

December 24, 2014

Around the holiday season many consumers look to give an exceptional gift, but sometimes wrapping paper, especially when gifting cars, yachts and building, does not suffice.

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Staying sustainable in marketing and product design drives interest

December 15, 2014

Environmentally conscious jewelry brand sR is launching its first collection of ocean-inspired pieces to demonstrate the brand’s support for improving the world through family, art and nature.

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Curating the fragmented world of fashionable children’s clothing

November 18, 2014

Online children’s clothing marketplace ChildrenChic is looking to elevate and streamline how parents in the United States dress their kids with curated looks from across the globe.

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Emerging markets’ increased fine wine interest vetted by ecommerce

November 17, 2014

Stocking a wine cellar with vintage and contemporary wines can be a daunting task and intimidating to the novice collector due to the immense offerings available.

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Auctionata garners international attention for online auctions

November 5, 2014

Online auction house Auctionata is aiming to elevate the standard of online auctions by rigorously assessing all lots.

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Wrap & Send prioritizes packaging to deliver on standard

November 3, 2014

Feeling pressure from major ecommerce players such as Amazon, retailers are putting more focus on their shipping services, rolling out expedited options to compete.

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Lofty streamlines auction process for on-the-go consumers with app

October 31, 2014

Online marketplace Lofty is reinterpreting how consumers buy and sell fine art, antiques and collectibles in the digital space by opening peer-to-peer communications.

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Urban Digs helps buyers, sellers navigate NYC real estate landscape

October 13, 2014

Real estate analytics Web site Urban Digs is looking to solve the traditional disorder of New York’s real estate market with coherent, real-time and hyper-local information.

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Fragrance campaigns will falter if brands skimp on quality juice

October 10, 2014

Fragrance marketing, in many ways, has the most abstract campaign potential because a featured scent is hard to capture with traditional and digital forms of advertising.

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