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British luxury brands travel to China for face-time with ultra-affluent

August 28, 2014

Fortnum & Mason and Selfridges are among the retailers and brands participating in the upcoming “London Luxury. By Appointment” event.

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Kenzo enhances Printemps pop-up with interactive mobile app

August 28, 2014

Parisian fashion label Kenzo is creating an interactive experience for its pop-up at French department store Printemps’ Haussmann flagship.

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La Perla boosts new store concept with made-to-measure

August 28, 2014

Italian lingerie maker La Perla is offering made-to-measure services at select stores to give consumers a bespoke experience.

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IWC Schaffhausen brings consumers through watch production process

August 28, 2014

Swiss watchmaker IWC Schaffhausen is promoting its customization processes through a dedicated Web page that offers detailed information about the manufacturing steps behind the brand’s watches.

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Gucci showcases men’s tailoring in new social video

August 27, 2014

Italian fashion label Gucci is promoting its men’s collections and tailoring through a social video.

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Hublot partners with Dallas Cowboys to bring luxury watches to NFL

August 27, 2014

Swiss watchmaker Hublot is the first luxury watch brand to embrace American football through the creation of themed timepieces.

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Berluti introduces superhero identities quiz to determine style

August 27, 2014

French leather goods maker Berluti wants to know if its consumers are more of a Bruce Wayne or Clark Kent kind of guy.

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Loro Piana shows dedication to technology and craft with equestrian jacket

August 26, 2014

Italian cashmere maker Loro Piana is dressing athletes, delegates, veterinarians and grooms in its Horsey jacket for the World Equestrian Games.

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Miu Miu teases eighth Women’s Tales film

August 26, 2014

Prada-owned Miu Miu will screen its latest short female-centric film at the Venice Film Festival Aug. 28.

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Fendi fetes Hong Kong store opening with artist windows

August 26, 2014

Italian fashion house Fendi is launching a paper plane-themed window display in its stores worldwide.

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