Automakers McLaren, Ferrari and Porsche are seeking younger consumers with the Lego Speed Champions, a new line of Legos that will feature vehicles from the brands.
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German automaker Porsche is anticipating the release of a book trilogy that will provide insight into the Porsche 918 Spyder.
German automaker Audi showed that its Audi A7 autonomous concept vehicle can seamlessly meld into traffic by going on a 560-mile test drive.
Today in luxury marketing – Céline finds its new “cool-girl”: Joan Didion; By the numbers: Mercedes-Benz is latest to leave NJ, moving from Montvale to Atlanta; A new art palace sets sail in Paris; John Varvatos reveals spring 2015 campaign starring Ziggy And Stephen Marley.
British automaker Rolls-Royce is celebrating its fifth consecutive record-breaking year and the highest ever sales in its 111-year history.
German automaker Mercedes-Benz is opening the doors on self-driving automobiles with its F 015 “Luxury in Motion” research vehicle released at the Consumer Electronics Show in Las Vegas.
German automaker Audi is implanting traffic monitors within vehicles to deliver real-time navigation information to the driver.
German automaker BMW is updating its ConnectedDrive technology that was introduced last year as an in-car navigation system with mobile components.
British automaker Aston Martin is reinforcing its Asian Pacific activities with the hire of a new regional director.
German automaker Mercedes-Benz is giving consumers hints at its latest concept car before its unveiling at trade show CES.