Food and beverage

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Lexus expands reach of culinary festival sponsorship with food SUV

August 21, 2014

Toyota Corp.’s Lexus is spreading awareness for its placement at the Los Angeles Food & Wine festival with a rolling van providing a complementary bite to eat.

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Ruinart Champagne sponsors New York City Ballet to align with art enthusiasts

August 19, 2014

The New York City Ballet will pair with Ruinart Champagne to create the first official Champagne of the dance company.

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Keep Web sites slim in China: report

August 18, 2014

Many global brands have Web sites in China that take up to 20 seconds to load, a wait time that inevitably impacts consumer interaction, according to a new report by Catchpoint.

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Moët & Chandon calls for branded Toastsgrams at US Open

August 18, 2014

LVMH-owned Champagne maker Moët & Chandon is augmenting its position as the official Champagne of the US Open Aug. 25 with social initiatives.

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Jenn-Air sponsors food festival to highlight products

August 15, 2014

Appliance maker Jenn-Air will be a sponsor at the Los Angeles Food & Wine Festival by providing Master Culinary Stages for tasting opportunities and cooking demonstrations.

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Jimmy Choo turns footwear into fare with branded tea

August 15, 2014

British footwear and accessories label Jimmy Choo is joining up with the Berkeley Hotel in London for the first time on a branded Pret-a-Portea dining experience.

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L2 adds CEO to guide expansion

August 14, 2014

Business intelligence firm L2 has appointed a new CEO, Scott Ernst, to spearhead expansion plans.

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Dom Pérignon restores rooms in Venetian museum to aid art culture

August 13, 2014

LVMH-owned Champagne house Dom Pérignon is partnering with Fondazione dei Musei Civici di Venezia to help renovate the International Gallery of Modern Art which is housed in Ca’Pesaro palace in Venice.

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Krug uses music to communicate Champagne taste digitally

August 8, 2014

LVMH-owned Champagne maker Krug is building a multi-sensory experience around its wines with a music feature for both desktop and mobile

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Dom Pérignon extends awareness for rosé pairings via Web site

July 30, 2014

LVMH-owned Champagne house Dom Pérignon is sharing a unique culinary experience digitally with enthusiasts who were unable to attend the previously held rosé tasting menu event.

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