LVMH-owned cognac maker Hennessy is taking on a theme of transmission for its 250th anniversary as it looks toward future endeavours.
Food and beverage
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London’s Hotel Cafe Royal has created a cocktail menu dedicated to the rare and exotic ingredients French fashion house Givenchy uses in its L’Atelier de Givenchy collection.
LVMH-owned Veuve Clicquot is continuing to highlight Champagne’s versatility with a game day prop just in time for the Super Bowl Feb. 1.
Scotch whisky-maker Johnnie Walker is aiming to increase digital interactions with wealthy spirits drinkers through the introduction of “Johnnie Walker House — World of Privileges.”
British department store Fortnum & Mason is celebrating the nominees of the 2015 EE British Academy Film Awards Feb. 8 with an exclusive tea blend.
British department store Fortnum & Mason is hosting a marmalade contest to raise money for charity and find its next homemade marmalade producer.
British department store Harrods is assisting its consumers in keeping their New Year’s resolutions through a series of beauty and health programs.
The Landmark Mandarin Oriental, Hong Kong is celebrating its tenth anniversary with a themed afternoon tea and exclusive experiences.
Luxury marketers integrated mobile campaigns into different initiatives throughout 2014 to engage and intrigue consumers through several different devices.
British department store Fortnum & Mason is offering consumers some relief on Boxing Day with its Lodge.