British fragrance house Penhaligon’s will once again provide the official scent of London Fashion Week.
Fragrance and personal care
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Beauty marketer Estée Lauder is looking to instill an emotional response in consumers with its digital effort around its latest fragrance, Modern Muse Chic.
French atelier Christian Dior released its newest J’adore fragrance campaign with ambassador Charlize Theron through a dedicated Web site and several videos.
British fashion house Burberry has brought together British models Kate Moss and Cara Delevingne for the first time to create a campaign for its new women’s fragrance this fall.
For the fifth year, the Royal Institute of British Architects Regent Street Window Project will pair architects with retailers along Regent Street in London to design installations for the brands’ storefronts.
French atelier Christian Dior is continuing to tease a Sept. 3 release date for a new J’adore fragrance campaign.
French atelier Christian Dior is showing consumers its favorite colors with the brand’s fall 2014 beauty collection.
Fashion brand Maison Martin Margiela is creating a space online for photographers to recreate olfactive memories through imagery.
Dolce & Gabbana is embodying its Latin roots in a new line of facial products that aim to enhance a woman’s natural beauty.
Italian fashion house Fendi is generating buzz for its latest fragrance Furiosa through a new social video and a behind-the-scenes look at the campaign.