British fashion house Burberry is putting model Brooklyn Beckham at the helm of its Snapchat account to promote the Burberry Brit fragrance.
Fragrance and personal care
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Japanese department store Isetan Mitsukoshi has opened an airport-style duty-free store within its Ginza, Tokyo location to appeal to the increasing number of tourists visiting the country.
U.S. jeweler Tiffany & Co. is partnering with Coty to bring a new line of fragrances to the market.
Department store chain Saks Fifth Avenue is leading consumers on a sensory, experiential tour of its beauty offerings to help achieve a new look in a new year.
French beauty brand Guerlain is driving fans of its perfumes to a dedicated storefront on Paris’ Rue Saint-Honoré.
In a reflection of augmented reality’s growing role in beauty, LVMH’s Sephora is bringing the technology to a wide audience via a new application feature that enables users to virtually try on different lip shades.
NEW YORK – Tying together a brand’s story is essential to the introduction of a new product, according to an executive from Lloyd&Co. at Luxury FirstLook: Strategy 2016 on Jan. 20.
A unified commerce experience hosting a single cart across all channels is the future of retail, but retailers are struggling to deliver, according to a new report by Boston Retail Partners.
Chinese, Vietnamese, Thai and Indian consumers anticipate having more disposable income in 2016 than 2015, according to a new report by Agility Research.
Chinese tourists spent $229 billion in 2015, according to a new report from GfK, Germany’s largest market research institute.