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Royal Copenhagen asks consumers to muse on black and blue for social contest

August 5, 2014

Danish porcelain brand Royal Copenhagen is generating interest in a launch of new black and blue tableware with a user-generated content call.

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Christofle hosts intimate dinners to share entertaining trends

August 1, 2014

French silvermaker Christofle is hosting a series of dinners throughout North America to introduce its selection of tableware.

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Veranda’s July/August edition marks ninth consecutive issue of ad space growth

August 1, 2014

In the July/August issue of Hearst’s Veranda marketers such as Wolf, Sutherland and Lancôme sought to represent the sentiments of the shelter publication’s affluent readers.

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Frette teams up with client hotel for social contest

July 29, 2014

Italian linens brand Frette is hosting a contest with GrandLife Hotels, the lifestyle content Web site for the SoHo and Tribeca Grand Hotels in downtown New York.

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Omega, Dior stand out among exclusive content in Architectural Digest’s August edition

July 29, 2014

Luxury marketers such as Omega, Bernhardt and Christian Dior aimed to recreate the sentiments of an affluent reader’s lifestyle in the August issue of Architectural Digest.

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L’Objet turns private dining at The Dorchester into hands-on showroom

July 22, 2014

Home furnishings brand L’Objet is partnering with Dorchester Collection’s The Dorchester in London to launch its tenth anniversary tableware collection Sous Les Ciel.

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Harrods crafts bespoke experiences for consumers with month-long series

July 18, 2014

British department store Harrods is bringing together a number of brands across categories for a bespoke event series.

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Luxe Interiors + Design continues expansion with debut San Francisco imprint

July 18, 2014

Roche Bobois and Poltrona Frau were among the high-end home furnishings manufacturers to be included in the inaugural summer issue of Luxe Interiors + Design’s San Francisco edition.

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ROI of events exceeds all other marketing initiatives: report

July 17, 2014

Eighty-four percent of luxury marketers host events to reach ultra-high-net-worth individuals, according to the latest report from Wealth-X.

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Top 10 home furnishing brand efforts of H1

July 15, 2014

In the first half of the year, home furnishing brands focused on experiential marketing to introduce consumers to new collections or aspects of their past or present.

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