Media/publishing

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JetSmarter’s $20M investment to ease private aviation bookings using mobile

August 10, 2015

Mobile application JetSmarter is helping affluent consumers hail a private jet in a matter of a few taps to simplify the booking process.

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Robb Report features A-list brands alongside adventure in August edition

August 10, 2015

Brands such as Breguet and Ulysse Nardin brought their A-game to act as accoutrements to the “A-list Adventures” profiled in the August edition of Robb Report.

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Cartier explores Panthère savoir-faire in book, Harrods events

August 7, 2015

French jeweler Cartier is teaming with British retailer Harrods to introduce a tome dedicated to the maison and its Panthère designs.

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Lane Crawford celebrates 165th anniversary with collaborative campaign

August 6, 2015

Chinese department store chain Lane Crawford is celebrating 165 years in the retail business with a comprehensive campaign that examines the relationship between fashion and art.

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Cartier explores treacherous terrains in paid New York Times campaign

August 5, 2015

French jewelry maison Cartier is going the distance to capture the adventurous spirit of its ideal male consumer through a paid post featured on The New York Times’ Web and mobile sites.

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British Vogue brings children’s labels added visibility via Mini Vogue

August 4, 2015

Condé Nast’s British Vogue has unveiled a new facet of its Web site focusing on children’s wear content.

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Gucci, Saint Laurent promote fall fashions in Vanity Fair’s August edition

August 3, 2015

Gucci and Saint Laurent Paris were among the luxury fashion houses featured in the August issue of Condé Nast’s Vanity Fair.

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Hermès continues PR struggle as PETA becomes shareholder

July 31, 2015

French leather goods house Hermès is still suffering from criticism about the mistreatment of animals with the activist organization PETA determined to take action from within.

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Vogue’s August edition goes inside fall fashion pre-September book

July 31, 2015

Luxury brands such as Ralph Lauren and Prada were among advertisers gearing up for the fall fashion unveilings in the August issue of Conde Nast’s Vogue magazine.

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Top 10 media and publishing brand efforts of H1

July 30, 2015

Over the course of the first half of 2015, marketers strove to prove that print is not dying but undergoing a renaissance that embraces digital while remaining true to tradition.

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