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WSJ. Magazine continues brand growth with 19pc luxury paging increase for April

April 13, 2016

Joining Dior ambassadress and Hollywood superstar Charlize Theron in WSJ. Magazine’s April edition were watchmaker Breguet, Italian fashion labels Tod’s and Bottega Veneta and French apparel brand Hermès.

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Condé Nast International Luxury Conference vets Seoul as “Future Luxury” hub

April 12, 2016

Condé Nast International is narrowing its lens for the second annual Luxury Conference, concentrating 2016’s event on South Korea and its neighbors, China and Japan.

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Photos from the 2016 INYT Luxury Conference

April 7, 2016

VERSAILLES, France – Now in its 15th year, the International New York Times’ annual Luxury Conference, dubbed “Luxury Beyond Product” for 2015-2016, aimed to address the critical challenges and unexpected opportunities brands in the luxury sector are facing as they jockey for consumer sentiment and market share.

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The Economist banks on audience curiosity for 1843 title debut

April 5, 2016

Weekly newspaper The Economist has launched a new lifestyle supplement positioned toward a global readership ripe with an intense curiosity for the world around them.

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Ferragamo leverages pursuit of perfection ideology for digital series

April 1, 2016

Italian footwear label Salvatore Ferragamo is using pieces from the spring/summer 2016 collection to explore how it is positioned at the intersection of fashion and art.

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Elie Saab teams with Hunger magazine to reveal model behavior

March 31, 2016

Couture house Elie Saab is showcasing a more rebellious side of its brand by pitting model best friends against each other.

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Tag Heuer puts horologists in driver’s seat via NYT VR app content

March 28, 2016

Swiss watchmaker Tag Heuer is crafting a legend with the help of the New York Times’ virtual reality mobile application.

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Top 5 brand moments from last week

March 28, 2016

While the luxury industry still has plenty of room for forward-thinking and innovative growth, marketers continue to create interesting and resourceful ways to entice consumer sentiment.

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Estée Lauder, Saks join forces to find beauty at all ages

March 25, 2016

Harper’s Bazaar is showing that age is nothing but a number in a search for the most stylish women.

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Vogue does one better, gives Kendall Jenner own issue

March 25, 2016

Instead of giving Kendall Jenner a spot on its coveted cover, Vogue magazine dedicated an entire issue to the reality television star-turned-model.

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