Nonprofits

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Shelter publication Coastal Living brings imprint to life with $7M Showhouse

May 12, 2014

Time Inc.’s Coastal Living magazine is offering tours of its $7 million Showhouse to the public to increase interaction and attract new readers, and potential buyers of the Coronado Beach, CA, coastal home.

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Gucci looks to boost fragrance sales with Chime for Change tie-in

May 9, 2014

Italian fashion label Gucci is incentivizing purchases for its fragrance range to spur donations that will benefit the mission of its Chime for Change charity initiative.

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Prada, Céline continue philanthropic support of Born Free Africa in Vogue’s May edition

April 30, 2014

Prada, Céline and Alexander McQueen are among the participating brands of the Condé Nast-backed Born Free Africa charity initiative in the May issue of Vogue.

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Chopard emphasizes sustainability pledge via email blast, Tumblr

April 22, 2014

Switzerland’s Chopard is taking its consumers on an ethical journey down the green carpet to emphasizes its sustainable practices.

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Condé Nast creates momentum for Born Free Africa charity via print ads

April 21, 2014

Condé Nast imprints are joining the fight against mother-to-child HIV transmission through a partnership with charity Born Free Africa.

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Luxury marketers promote philanthropy efforts in Vanity Fair’s May issue

April 18, 2014

Gucci and Estée Lauder were among the marketers to promote charity initiatives in the May edition of Condé Nast-owned Vanity Fair.

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Gucci’s Chime for Change leverages technology to spark social change

April 9, 2014

NAPLES, FL – A Gucci executive said at the Luxury Summit 2014 that through charity initiatives the label is able to motivate consumers to become more active.

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Trump International New York drives traffic via Fabergé Big Egg Hunt involvement

April 3, 2014

Trump International Hotel & Tower New York at Central Park is joining in on the fun of Fabergé’s expansive Big Egg Hunt that has recently entered the five boroughs with a family-friendly package for Easter.

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Kenzo propels ocean conservation cause via digital pop-up

March 24, 2014

French fashion label Kenzo is blending social media and awareness with ecommerce in a Parisian digital pop-up store for its NoFishNoNothing line.

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Barneys, Roche Bobois showcase artistic interiors at charity event during Architectural Digest show

March 21, 2014

During Architectural Digest’s Home Design Show a number of brands are taking the opportunity to align themselves with a cause.

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