French couture house Christian Dior is allowing consumers to see the inner workings of its atelier with a documentary premiering during New York’s Tribeca Film Festival beginning this weekend.
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French Champagne house Krug is telling the story of individual bottles through a new mobile application that scans a bottle’s identification code found on its label.
Danish audio and video company Bang & Olufsen is expanding its retail footprint in the United States with a new concept store on New York’s Madison Avenue.
Italian menswear label Canali enlisted Mr Porter style director Dan May for a fashion feature that instructed men how to wear one of the brand’s jackets.
Real estate brokerage Douglas Elliman is handling the marketing and sales during phase one of a $1 billion mixed-use project that aims to rejuvenate downtown Los Angeles.
Gucci and Estée Lauder were among the marketers to promote charity initiatives in the May edition of Condé Nast-owned Vanity Fair.
Italian leather goods brand Tod’s is highlighting its Gommino loafer with an advertising campaign that spans print and digital.
French fashion house Christian Dior is emulating the motions made while using mobile devices to promote its Dior Vernis nail lacquers.
Online retailer Ssense has teamed up with London’s System magazine on an ongoing music video series that will stream on its Web site along with related content.
Affluent consumers were 73 percent more likely than non-affluent consumers to make a purchase on luxury brand retail Web sites during the fourth quarter of 2013, according to a new index by Martini Media.