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Global online search for luxury hotels up 7.7pc

October 20, 2014

The United States still accounts for more than half of the online search for luxury hotels, but searches in countries such as China are rapidly increasing, according to a report by the Digital Luxury Group.

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Easy days are over in China

October 17, 2014

NEW YORK – Luxury brands managed to reap huge profits with crude strategies in China a few years ago, but now only smart marketers versed in cultural norms will survive, according to a China Luxury Advisor partner at Luxury Interactive 2014 on Oct 15.

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The cold coffee tweet that changed Four Seasons’ approach to social media

October 17, 2014

NEW YORK – Although a single tweet did not suddenly cause the Four Seasons to jump on social platforms, the cold coffee anecdote is emblematic of the consumer behavior shift that occurred several years ago and has had a cascading effect ever since, according to an executive at Luxury Interactive 2014 on Oct. 15.

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Four Seasons brings James Beard dining experience to Silicon Valley

October 15, 2014

our Seasons Hotel Silicon Valley at East Palo Alto, CA, is extending the opportunity to experience the James Beard House menu prepared by executive chef Marco Fossati of its Quattro restaurant.

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Four Seasons and Saks St. Louis partner to ease travel woes

October 13, 2014

Four Seasons Hotel St. Louis is providing a solution for consumers whose luggage is lost in transit with help from Saks Fifth Avenue in the same city.

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Ritz-Carlton offers reward members exclusive opportunity

October 10, 2014

The Ritz-Carlton is sparking interest among its dedicated guests with an opportunity for Ritz-Carlton Rewards members to spend an evening with gold medalists Meryl Davis and Charlie White.

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Wheels Up collaborates with Four Hundred for private concierge services

October 10, 2014

Private aviation company Wheels Up is partnering with lifestyle management firm Four Hundred to create a concierge program.

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Top 10 luxury branding efforts of Q3

October 9, 2014

Luxury brands bolstered ecommerce and fostered compelling in-store experiences in the third quarter of 2014.

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Hotel brands rush to harness China’s travel boom: L2

October 9, 2014

Hotel brands are trying to fill the awareness vacuum in China as many travelers consider international and domestic travel for the first time, according to a new report by L2.

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Top 10 luxury brand social marketers of Q3

October 8, 2014

Luxury brands consistently turned to Instagram and WeChat to reach younger and aspirational consumers in the third quarter of 2014.

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