Customers should lead brand social strategy: ad:tech exec
Posted ByTricia CarrOn In Featured,Industry sectors,Internet,Marketing,News | No Comments{"ct":"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","iv":"d53ff225c882017e740fa588086af31a","s":"72bdbe49f4d99f6f"}