Do luxury brand collection preorders generate buzz or revenue?
Posted ByTricia CarrOn In Apparel and accessories,Commerce,Featured,Industry sectors,News,Retail | No Comments{"ct":"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","iv":"726bf83dd7893ab8b09aa712bc9cc7c2","s":"318c1d653b6727a8"}