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News briefs

Expansion, Chanel, BMW and Sotheby’s – News briefs

January 29, 2015

Chanel spring/summer advertising campaign Chanel spring/summer advertising campaign

 

Today in luxury marketing:

The biggest threat to luxury brands' rapid growth
The grass isn't always greener on the other side. After years of fueling the growth of luxury labels, there are signs that the global high-end consumer is starting to cool—placing a renewed emphasis on the importance of the United States and its affluent shoppers, reports CNBC.

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