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Farfetch holiday campaign gives fairy tales high fashion makeover

November 26, 2014

Farfetch Fairytale campaign image Farfetch Fairytale campaign image

 

By Sarah Jones

Ecommerce site Farfetch is enchanting consumers with a multi-chapter fairy tale for its holiday campaign that allows the retailer to tell stories around the luxury items available in its network of boutiques.

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  1. Luxury Unfiltered: Redefining luxury trainings and masterclasses for a world of disruption
  2. YSL Beauty adds Bahamas, Colombia to rewilding project scope
  3. Luxury growth at L’Oréal lags in Q1
  4. The RealReal ends Earth Month with in-store donation program
  5. Annual operating profits down 18pc at Valentino
  6. Bon Appétit out with first ‘Drinks’ issue in over 50 years
  7. Chanel v. What Goes Around Comes Around: Will luxury resellers change course?
  8. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  9. Countdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  10. Agility Research & Strategy is 2021 Luxury Market Researcher of the Year
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