Innovation in fashion ads should not stray from brand DNA
Posted ByErin SheaOn In Advertising,Apparel and accessories,Featured,Industry sectors,News | No Comments{"ct":"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","iv":"0be6b21670253a00551b356a6a494cae","s":"1a49f3cac6b65342"}