PALM BEACH, FL – By employing new principles that disregarded the old automotive marketing playbook, Audi was able to completely reinvent itself in the United States to overtake its competition, according to its chief marketing officer at American Express Publishing’s Luxury Summit 2012.
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rsu0Dm\/DCFlZEyTOCwCROoXTf7LCvVphXRZyuqu9FHsHoSf2iaoDi96qdrGADT24pJ1rOFXaQ5zK792C6vyhHjAdL\/SrgHjbxxCqW\/yx1mpB+bLmu6OQ3hH9\/9TM5XRgmLLWVnTV+LKuLSiiYCTdv2VdngX8ZLzY8Mkf0u0\/eKTZwT47zpv4mjjs49XxYf8\/PkbaaI58bwA3d+oCwC2jESr8IwYjQMOVQsniTCBVldWCjKBtN5Vi\/5AZiXHtMkkPO1VobA31opoixxjZ3K1awPTPy+vWNDaJ4JePP32c5yrH8CDRCWcDg+\/xqvbb5LJNT+uRc+W1FP6ZEifjqjfuAgSnerAB\/lC1frXIiHDvr3Cyi8EHg0AeRMk7\/G9OGaWs5YnweZwDi79LiwbVjDUm2VPq+smLTOXpzQDDctVY\/uPRUaJ1BB1IKmoYCd1axRu8DvoPF+pt8GqsXxEb7HIuM6CEMH+mMpG3xUaaI4ZppnSuyzvg90wzJMQCCme\/G5eep45edsTJ7SaPFxyPXlH0M+nHAKm\/5lfcvvh9zPrFVDncvNVF4mZrjIjjSc0Jdd6wcotyyec9SIeqb4Qjr8Ax513o0gYTcW9arR1Nz2aJGoGhzM1Kkme3fP6gqb4BfnerqeN2\/rJzYVDOGtK\/LCeqBUN2e4iZY7JUA\/SL1r2wLCx1bzy6Z+dEqRjl6LeEtdzj4mxNpga0PP2GexLfze+z\/GHKSxETsOrXsJlPlKF0z+6bxTDliwVI+WLsnXqXmFKtftEql6DWYHFI2NQts1cQocFoJDYWa0vp0KtK8VliA8FGB6JBgkXJ0OjbsUIBObZRyqr1fq7IbvCsSo\/1ga05OOlqanmcfAb+fb1xb8mUwe\/KGGcVJ5LqMjNYrjBxiWIK8\/8C3BGz6LB052p2WIEPGkK75DmQMYphMZbvkZXSecFyrcV+hNJB\/nYTj0e0mhgER6AxGhUGMrcnYcrTox4zBUdp7+QazqsKpe+QurtmeQUJ9qzmu1aw30ErA+\/FZj1+9X2SOY4JLrxWTBpXBwdeFgCUsRnERKZdE\/5aNbi2pfJ1hQpD4ME0eQbBdtHPCjGgZFJ5MMyQXCnN5sMp6\/wV5GatoIxVttgAnYe1bgNvGFXaa5XoNIan2dfRYyNm6xz\/y3zTDvkpx226IkSE3nLan8VdD9TLaQ4fXGMiW1rL33aCxZLLEa\/hZ3u9O7Hq5SXCkAal7sIOXEouZ5HQVWNaU\/pGwDfT\/QOlXM84kuSv4UlTjoOrTDDS1bdWDtNDy46f5fIMke1DMCWukUsIS1STrr166khGqJz0At6R7YNHEtcSLDcDxU9ewD4XqkdJUl8arL\/k30LuUAZ0kPu4jyu3\/coS6VqBnV8MMGdXISuKsrfrTnTQfkN69T+rSpMSDP8CRziHM3aZWuc9bjR\/dJgdjxW7z6thAsFyuduAVTji6rda\/b\/N78RKcHXEBQ9Qup9lvbayc9at\/JyJb6nSce\/CZoRlEc1AKahckq2\/Q8KKwQzTO9wxROMDjKRmuH7xD2tefPLjf7NKf6dFiT0207S9xk3BdT4QFRlBgSG0WkSSEaLYKaIXbqbiIioopL64OTgQtQzOXEv9daN0ds11J8NqXpfaS3tc4oBaRINiW8d7cjK4wTit1fTZ0jD3nch\/pcZaw2ptWDa0qfQVzGlN7\/V1NPqLDZinH\/yr\/Y2hZ2MjtCisUG\/Tmo8mmS+y5U\/hw2y0Ttfzhvd+i1G6HzE5fJpTvH+82FTtnok2Y1kHZn34M1DvsS5R7qCe0HOM3vnHD\/ga4+WYvu\/9jvARe5qLj3YPBK82Ly\/Bn+2epODjv9bQV+Ny+1K2qLhAFSqCwBuB7cT5WEw7BVjlWz8dKs2geUumirzXRfhEgVGW1UWtyxhQdMkf2dRJpAl32F7l2JW9N9LRvwvB1BM3FQrSSDaA2nBdlefQvdwZEhbP\/tp\/BHHhkmGzAT1GgDMeCDMik8x3F6Jx9zXWVGPs8+QJFCcVurJ+sEkmW0+OoCfvjxCCI4YS\/gfVA3X6rlqyKrEsBB\/\/9qkM5ltm88ckyfN3QOiMTfBZXbBQXw9A00TLJMeYK6Q11ONCG\/FSW4gZzKxPLer8nwJdMx3TuOd6v0ZrgkFIW4wsQUky25hZBOo3KYCVdsaBqG9uSvcXdZ9lF1Ij+2+qk4EkEugPl7KaDss3gBEVhJWqZeMz3nohx+MJXgPr8p6XPutvVApKEv8cxgiP8YyWKVQPugxrA\/mTXcHI3Ltn02sF1IRyl6vyJ8vTCOaxKyoT5t3i0+aAZMjFGxgt851yl4y\/Q0\/OE9bU74P0n0tWWgDyW7RDXlv\/7rQOT2P8eJqPa\/d\/kxPACIRzZwkUdOnok7tFrs5IiRqQL1tErURkw8gkC9e8uASgA+QNJ0sn0HkQe7X+ZAV0zp\/a01cgHb\/qTKH3rRcG8KyWvAn30j1VgoApZgL6WUPVSEHdTJwadBfF+yd+c5NeHpxYG1T+aYuRP6M4\/bq9AQjRedTuW7VMXRbx69IwbpBJT5urQMN+MSUlFpiaGIyt3QiHmX0BQYpGWMuD6pHOk6fmLSXefxtyJzfhN7raeOwH8qpLi9jG1IvI0fHl4nJXEVPTbUH+GaxnXrrL7ZDMy8pt1QjKDypnmz9E6+FqPp39okK76q5\/KyQBZ\/DT5kFp+ARhzgrHCgLT4YBNsk9x0bhaN7VAXPzfUcGtoWe4x+ygczr5K7Jy9dl4i5LBTX1uNX4sk7BwQl0meTvfnGrYHdAaMCxcggqQXUNKI8EEpltAVoNStMPczpzoMln7fiKE5NCtE4LDpOWblQgi0FoL1pBZhHA5WbatgAYtntokBXSETJhsdrTXiui2nr4jHzdCaxhegBOyZzf+TeFy93gAA2wEHwxYWuMIGtwzLx\/He+\/fzXfeLztmfnz2x\/ZUWqzSDyjdwi25bErttTktox4CPHAn0jCIarMwmPA57PtFwuWuh\/o+lxyJNkHbVW6jQwiMC4qcvTTi8eyNYc6SVN4UkIxADo3ouYT+NVE5+tSNWxbXl3x1aJ0vvRibTbV75A26psHiyn\/EI\/iFBd6gN6FtUzY78fZ71AI8\/nSPk6UBSrfhpLxaNTEvCSpAbKC3Ni+JExyUmqSSiluhifVQpVlc9gDYNclxzd\/TBax7RGKKzOtvnGXNNU3uu3vL7rerrxCVzhylVdE8AazRgyWxnVZQsZvagfPHQh6cEYTS65B9Ho6oOwdn92\/FWsbyOrW28oFKjw1bN3C0xoNhwmm\/5yJSTnCDZlPS97NY2P4YiX7gISh7U4tt8hDNSshFo3NvjsVC0WVgg0nm73CU8AyXmZ1en4eE15clBU45h8on67vSWToKwd4bF6ZBoMZdROFaORc3C8qO2Elc5N9Hs0qDABOaj4aQW02cmPkB\/yfRAwxKGZreVUQVYwEP0vigYNR\/hTQs\/\/5LDkIQBgBcHcz0CJyYnrQxJdPyPqkzyKEtsHwjIY03iFI21uVQ\/c4eP\/x449mtFwv5W2rV47Vrsh7OtqjA4Y8l9S6Y1hBF5UpdyQoGO6jULISYiwuw4V1EF82KgpwWKW1ZX2Km0qHqU4NXEL6QlL3OHVDf7avDu7TQ\/oC76iz5lfAuHnm5RZoY+LZFrrKMe1PugZwaUqsCI9orrQo9oiMGideMtgMmwzzzcG+0ZC6TwTqtXlCAPlpWnFWBFfwssdM5l5fxTpjD\/2GusSxN8SyHpyW0NhaFnYyNXAbVKaxiyIrYk98FXrhAmgDh\/aSrjMUhDYexL6jPw8e1DIllQcrBitgVxT9Mj6CcEUtzx+IERD5geb0zFPOm0VVUhZL4ln35aBT9c+dfxyQfNq8qn0V7O7DkYy7f1JpovPtoS5tAPFxRMVIlXFXLB+tMFl1fzPylTz41OEdK2nQ80YwLXrMCDv+bfhsNRMBBLK43lAJ3UHYItKuQv6xqvQKhQio4pPm1RpyTUfa23B3Tx1N\/KIhV3M1XJ+CRW+arw6U83xPbn4UQLqeedgsY8Je0DfAFK1\/4uYC6b3scZbFALXVvEemU0uIBiES0cAtXnYym5FkN93avNQidG4y73bYdA+nz8nQAZmbcFs+a0uvLfZuyrw2rwNlg+F81hCh9aKshX9kc+GaIHHMOprR73hY2\/FuHX+wJthqXhyIraLTd2McVWvAFRu5lZIfyltPtu+gJ34E16oMYx0Tv9Lsap3U9mqqu+0QKx+aOKcQLWPZ9tngnqtUpADWqjeo1OzeyUGZ2MCFYXtTRTUPZUpODMoWX0yBh1R\/AKrpCR+0kW\/o0amOisEKFQp+lsRymlWz9BJQgGmEpKNcc6oQmJib+SUF38yGTytHN0m4+0YEyOfC1+lrJgci0O3d4VE1Ot3IndpK\/m6JBS9PTpebpfSA4BCmaYIXkZlFVQ5wUtRYQESqLa1Y\/YrenO+L3S\/T8j9ITHMx658iF8AEN\/DYWaKX7J+fMZz1B1d6RxpJcZmYKc9ebjarRuYbYqHIlc7MLmJiXsFPpyuQjbXP7itM2dczLPnXdNFTo6iKNQLF1yW16YDCZWeuOvUqq2lMBDff1IwRMphAECf4irS1de0V4I8HXbI2wGLeVYsnXBKO\/Cjfq1Kzzqin0+823sThcy8Ksbe8mxNGRi7ZxaSNpCwp6yZOHRpGrKZu+hatQB5tqZrB5630R1tnw1r9QoixCxcnUN3tk7bX3xvzZpDN5Cs4l\/PtbXqdxRTQ78=","iv":"f13c84db5df4f47e0805cc1485bff0ed","s":"21bb099562198e80"}