French cosmetics brand L’Occitane en Provence is targeting consumers through a direct mail campaign for its Immortelle Precious Serum that includes the results of a consumer test by Hearst’s Marie Claire readers, a product sample, a free gift offer and a link to schedule a free in-store mini facial.
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","iv":"873a9fe3399d7dba89507a2efce90657","s":"7f183a767265afd3"}