Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Advertising

Lack of standard interactive ad units drowning out online advertising spend

September 30, 2010

An interactive ad unit created by AOL for the IAB's new competition

 

The lack of an industry-standard interactive, rich-media ad unit has dissuaded luxury marketers from making more significant investments in online advertising.

To read the entire article, please subscribe or