Radio
October 7, 2011
By Rachel Lamb
Automakers Lexus and Mercedes-Benz are switching up traditional radio marketing by sponsoring stations on Pandora that are designed to push the brands’ models and campaigns.
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","iv":"32c0fed16a42e12d8dbbfc4a26cb6ded","s":"58693ec5fffec27a"}
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