Television
February 1, 2013
By Erin Shea
Lincoln Motor Company is continuing its rebranding campaign with a television spot during the Super Bowl XLVII broadcast Feb. 3 on CBS that was created using consumers' Twitter interactions with the host of NBC network's "Late Night with Jimmy Fallon."
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","iv":"630648fb1f1f5bce14f9c48455e0a010","s":"ece9e0df9b05a91f"}
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