Mobile
November 23, 2011
By Kayla Hutzler
Location-based mobile advertisements and SMS messages are an effective way to increase brand awareness and drive consumers into bricks-and-mortar stores this holiday season.
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","iv":"0aa443a8ef145fa36296a259e8114fa5","s":"100a127bf1237614"}
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