Advertising
September 30, 2010
By Peter Finocchiaro
NEW YORK – Luxury brands must invest much more heavily in online advertising or find themselves out of touch with the young consumers who might be their biggest clients in the coming decades, according to an industry expert at Advertising Week.
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","iv":"b915d8f5a1c8dabb411535057936fd48","s":"5aeb815dfbccb164"}
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