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April 19, 2024
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Commerce

Matthew Williamson to extend customer base with Macy’s line

March 14, 2011

Matthew Williamson is designing a line for Macy's

 

By Rachel Lamb

Matthew Williamson forayed into the mainstream retail sector with a line for Macy’s and since the economy is still fickle at best, it may not be such a bad idea for some prestige brands to stretch into a less-than-luxury realm.

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  1. Audemars Piguet collaborates with American singer John Mayer
  2. 'Writing royalty': Montblanc celebrates Meisterstück’s centennial
  3. Jimmy Choo hits the green with golf-inspired capsule
  4. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  5. Saks prelaunches seasonal styles from Prada
  6. Luxury Unfiltered: Brand stories are the secret to creating desirability
  7. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  8. Fashion falling behind in fight against forced labor: report
  9. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
  10. 2019 luxury spend expected to grow highest in UK
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