Research
September 9, 2011
By Rachel Lamb
NEW YORK – Mobile marketing may be more effective than other forms of advertising, according to data from an InsightExpress study presented at Mobile Marketer's Mobile Marketing Summit: Holiday Focus 2011.
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","iv":"52658823693dc0d6b2cfc8d1d0c07789","s":"6b0cc73b49ae0ea2"}
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