Multichannel
April 13, 2012
By Rachel Lamb
Luxury marketers are seeming to favor social media and mailers to inspire gift ideas for Mother’s Day next month, but brands should consider a multichannel strategy for the greatest reach.
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","iv":"f1e56b65b11efc4e6342dd3c791de106","s":"af38249a6315376b"}
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