NEW YORK – The consumer is the center of a company’s business and an “omni-channel presence” must be implemented to ensure that the customer experience is at its peak, the top Neiman Marcus Group executive said at the NYU Stern School of Business Luxury & Retail Conference 2011.
An omni-channel presence refers to a completely seamless transition between all channels, even more so than a multichannel strategy. Both Neiman Marcus and Bergdorf Goodman pride themselves on delivering customer service in all channels, including in-store, mobile and online.
{"ct":"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","iv":"7a43bfa996afef437a314b83bbc8806e","s":"f9030b779964ee55"}