Mobile
September 7, 2012
By Tricia Carr
High-end retail chain Neiman Marcus is testing a mobile initiative in partnership with Visa that allows consumers to get personalized, real-time offers via SMS depending on location and purchase history.
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","iv":"1ef829c94965dced0e470849f09bd19f","s":"940d0df5dc214c64"}
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