Saks Fifth Avenue’s New York in-store restaurant Café SFA has created a Fabergé-themed egg dish to tie into the department store chain’s Easter display by the jewelry brand.
Italy’s Bulgari is expanding its Omnia fragrance collection with the addition of the Indian Garnet scent to forge a connection between the jeweler’s work with the precious stone in its designs to its perfume portfolio.
British fashion label Thomas Pink has launched a new campaign that attaches personalities to its men’s dress shirt line to help consumers decide which style will suit them.
Japanese skincare brand SK-II is aiming to increase awareness for its line of beauty products through a mobile banner advertisement on New York magazine’s fashion blog The Cut.
French crystal-maker Lalique is giving enthusiasts in the United States a chance to meet one-on-one with the creative director of the brand’s jewelry division to better understand the inspiration behind its latest collection.
German automaker BMW is facilitating "The Glamour of Italian Fashion 1945-2014" exhibition at the Victoria and Albert Museum, London, by acting as the fleet for VIP guests.
Today in luxury marketing - Nordstrom, Saks seek growth in off-price; #CastMeMarc - please do; Michael Kors beating European brands on their home turf; Sprinter runs from Mercedes' premium image.
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