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Luxury Daily, July 21, 2015 – Top 10 jewelry and watch brand efforts of H1

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July 21, 2015

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Top 10 jewelry and watch brand efforts of H1
Chanel delves into inspiration and personality with London exhibit
Save the date: Luxury Retail Summit: Holiday Focus 2015 New York Sept. 16
Smythson highlights individuality by promoting personalization efforts
Fortnum & Mason peeks inside consumers’ picnic baskets for summer promotion
Galerié magazine sets sights on affluent Chinese returning to US
Lane Crawford updates flagship location with new retail concepts
Platform Pulse: Beacons could soon be everywhere
Fendi, Waldorf Astoria, Hublot and Versace – Live news
European fashion, vintage cars, cruise ships and Audi – News briefs
3 steps to build long-term customer relationships with mobile

Multichannel Top 10 jewelry and watch brand efforts of H1
By Jen King
	For the first half of 2015, marketers in the jewelry and watch space connected craftsmanship with modernity in terms of technology and social causes. Entire article

Events/Causes Chanel delves into inspiration and personality with London exhibit
By Staff reports
	French couture house Chanel will celebrate the creative spirits of Gabrielle “Coco” Chanel and Karl Lagerfeld through a fall exhibit at London’s Saatchi Gallery. Entire article

Multichannel Save the date: Luxury Retail Summit: Holiday Focus 2015 New York Sept. 16
By Staff reports
	Please join us for the third annual Luxury Retail Summit: Holiday Focus 2015 conference Wednesday, Sept. 16, 2015 in New York. Entire article

Internet Smythson highlights individuality by promoting personalization efforts
By Kay Sorin
	British leather goods maker Smythson is going personal with a new campaign that reminds consumers of its bespoke customization offers. Entire article

Multichannel Fortnum & Mason peeks inside consumers’ picnic baskets for summer promotion
By Jen King
	British retailer Fortnum & Mason is taking a look inside consumers’ picnic baskets through a social effort promoting its hamper selection. Entire article

Multichannel Galerié magazine sets sights on affluent Chinese returning to US
By Jen King
	With 2.2 million Chinese consumers traveling to the United States, 1.4 million of whom are on return trips, a new publication aims to secure the interest of this coveted consumer group. Entire article

In-store Lane Crawford updates flagship location with new retail concepts
By Kay Sorin
	Chinese department store chain Lane Crawford is updating the retail experience with an expansive new flagship concept at IFC Mall in Hong Kong. Entire article

Mobile Platform Pulse: Beacons could soon be everywhere
By Chantal Tode
	Several platforms turned significantly bolder in their efforts to showcase brands last week – quite possibly risking alienating consumers along the way – but, it was Google’s push into the beacon space that will likely have the bigger short-term impact for mobile-savvy marketers. Entire article

News briefs Fendi, Waldorf Astoria, Hublot and Versace – Live news
By Staff reports
	Luxury Daily's live news from July 20 - Fendi pays homage to artist with playful puppet fall campaign; Waldorf Astoria reinterprets signature salad through culinary competition; Hublot makes the climb for Matterhorn ski chalet boutique; Versace heightens lifestyle approach with branded residential development. Entire article

News briefs European fashion, vintage cars, cruise ships and Audi – News briefs
By Staff reports
	Today in luxury marketing - European brands winning battle for space in US stores; Report: Vintage car values are boosted by social media; Luxury defines the next generation of cruise ship; Audi to offer subsidies to China dealers as sales slow. Entire article

Columns 3 steps to build long-term customer relationships with mobile
By a Luxury Daily columnist
	Here are three fundamental steps that brands need to take to build long-term relationships with their customers using the mobile app. Entire article

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