Please mark your calendar: Luxury Daily will host its Luxury Roundtable: Midyear Review 2016 conference in New York on Wednesday, May 4. Confirmed speakers include senior executives from Rolls-Royce Motor Cars, XOJet, Redfin and the Luxury Institute, among others.
As suggested by recent Bain & Co.’s recent research, it is a complicated time to be in luxury, as brands are faced with changing technologies, market disruptions and evolving consumer behavior.
Armani, Barneys New York and Louis Vuitton are among the brands seeking the sophisticated male readers of WSJ. Magazine in the publisher’s latest men’s issue.
Instagram and Facebook are leading a mobile advertising revolution with their carousel advertising platforms, but marketers must entice users by weaving a story that makes consumers want to continue scrolling.
Luxury Daily's live news from March 11 - New York fetes Eastern art during Asia Week; Peninsula Beverly Hills commemorates 25 years with silver-themed bash; Porsche, Delta put consumer in driver’s seat through hands-on experience; Lanvin taps couturier Bouchra Jarrar to head women’s collections.
Today in luxury marketing - Michael Ward to step down as managing director of Harrods; Where’s my Mercedes? Egypt’s financial crisis hits the rich; Hotel industry set for more M&A deals after busy 2015; The art market: Sliding sales year on year.
Keeping control of a strong user experience is a continual struggle as marketers add new technology and tools to enhance functionality and boost response, because every new element introduces a potential single point of failure.
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