The new Facebook Timeline feature is being used by storied luxury labels including Burberry, Louis Vuitton, Tiffany & Co. and Lexus as a storytelling device for their fanbases.
Savile Row tailor Gieves & Hawkes is bringing its made-to-measure and custom-made apparel and accessories to United States consumers with a trunk show in New York and Chicago this month.
Department store chain Bloomingdale’s is aiming to build brand loyalists through mobile calls-to-action in a print campaign in the April edition of Condé Nast’s Vanity Fair magazine.
With more consumers watching mobile television on their tablets, the devices are poised to make a splash in TV consumption by 2014, according to a new report from Juniper Research.
Today in luxury marketing - Mobiado releases Grand Touch Aston Martin mobile phone; In China, sobering signs of slower growth; Charlotte Casiraghi’s first Gucci campaign; Chanel ups the luxe.
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