British label Alfred Dunhill has moved beyond simple retail stores to create a branded world that immerses consumers in a full shopping, dining and grooming experience that aims to recreate the life and style of its namesake founder.
Starwood Hotels & Resorts is attempting to increase site traffic and build brand affinity and customer loyalty with the incorporation of user-curated reviews on all of its properties’ Web pages.
Online holiday marketing needs to be in tip-top shape if luxury brands wish to stand out from the campaign crowd and increase ecommerce sales this season.
The idea of how technology and global connectivity has shaped the luxury shopping experience intends to be the main theme of the NYU Stern School of Business luxury and retail conference Oct. 28.
Rixos Sungate hotel is striving for a more convenient guest experience with the release of an iPhone application that allows users to explore accommodations, dining and entertainment and meeting options.
Today in luxury marketing - PPR sales driven by high-end; Score this one-of-a-kind Louboutin bar; For Cartier, no designer collabs is the new designer collabs.
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