Online fashion retail is poised for rapid growth, but that does not mean that in-store retail will falter or become less important, according to a new report by Fashionbi.
Registration open: With only around 100 shopping days in this year’s holiday shopping season, brands and retailers must be wondering what luxury shoppers plan to buy – and how their competition is planning to reach them. Get the answers to these questions during this free, hour-long webinar on Oct. 8 at 2 p.m. EDT.
Beauty marketer Estée Lauder is showcasing the lasting effects of its new Double Wear Makeup To Go Liquid Compact with a campaign that paints the product as the life of the party.
Brazilian jeweler and silversmith H.Stern is defining a single moment, a feeling, a special occasion through a newfound motto developed for its 70th anniversary.
When it comes to social media marketing, brands still frequently focus on curated hashtags to support a campaign and engage users even though there is little impact – and even sometimes, a negative one – on performance.
Luxury Daily's live news updates from Sept. 28 - Dolce & Gabbana captures runway from different angle with model selfies; 2.1M Audi vehicles impacted in Volkswagen emissions scandal; Tag Heuer enters Chinese ecommerce on JD.com; Four Seasons lets guests own a golf course for a day.
Today in luxury marketing - Giorgio Armani to stay independent while designer is still alive; Luxury perfume makers turn to Wal-Mart, Target; Net-A-Porter and Yoox merger nears completion as deed is signed; In Milan, the pastry wars.
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
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