Peninsula Hotels taps snowman to lead holiday initiatives

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The Peninsula Hotels is expanding its holiday “SnowPage” efforts this year to facilitate its annual philanthropy campaign.

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Fondation Louis Vuitton to open with Frank Gehry exhibit

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The inaugural program at the Fondation Louis Vuitton opens Oct. 27 and will feature three stages of events over the course of the organization’s first year.

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Maserati extends centennial tours to embrace US drivers

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Italian automaker Maserati is bringing its centennial celebration to the United States to build more brand unity.

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Tod’s, Dior, Holland & Holland and Saks – Live news

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Luxury Daily’s live news from Oct. 20 – Tod’s ignites ecommerce sales with online only handbag promotion; Dior paints portrait of founder in biography; Holland & Holland, The Dalmore partner for bespoke chess set; Saks shutters New Jersey location amid New York retail expansion.

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Estée Lauder, Bally, LVMH and Jaguar Land Rover – News briefs

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Today in luxury marketing – Estée Lauder is acquiring perfume maker Le Labo; Flagship reflects “new” Bally; LVMH unveils terms of Hermès share redistribution; Jaguar Land Rover is in talks for US plant, report says.

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Are in-store tablets the right prescription for retail effectiveness?

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In the near future, you are likely to see a device identical to the tablet you use at home to browse the Web or watch a video at the cash wrap of your favorite retailer. The phenomenon is not limited to a select group of luxury or consumer tech stores.

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Saks shutters New Jersey location amid New York retail expansion

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Retailer Saks Fifth Avenue has announced a store closure in New Jersey effective in late 2014.

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Holland & Holland, The Dalmore partner for bespoke chess set

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British gunsmith Holland & Holland is expanding its lifestyle offerings beyond hunting apparel and accessories to appeal to a different gaming interest.

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La Prairie opens first hotel boutique to appeal to spa lovers

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Swiss skincare maker La Prairie is expanding its retail footprint by keeping travelers in mind.

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Dior paints portrait of founder in biography

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French couture house Christian Dior is retracing the decade-long career of its eponymous founder with a new book.

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Tod’s ignites ecommerce sales with online only handbag promotion

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Italian leather goods brand Tod’s is giving newsletter subscribers the opportunity to purchase a limited-edition handbag exclusive on its Web site.

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Financially-confident consumers to increase holiday spending by 8.7pc: report

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Holiday gifting in the United States is expected to reach $77.5 billion this season with online sales trumping in-store purchases, according to a new survey by Time Inc. and YouGov.

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Dealing with the mystery of ecommerce attribution

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Attribution of digital sales can sometimes seem like a grab-bag process, with critical junctures of the consumer journey totally disregarded, but there are models that can add some sense to the equation, according to a Leading Hotels of the World executive at Luxury Interactive 2014 on Oct. 15.

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Longchamp celebrates 20 years of Le Pliage

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French apparel and accessories label Longchamp is honoring the Le Pliage handbag’s history over the past 20 years.

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Hong Kong consumers spend 4x more on apparel than US counterparts: report

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Hong Kong is seeing a rise in ecommerce trends due to low government restrictions and because the city’s consumers are becoming more familiar with Western brands through travel, according to a report by Borderfree.

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Global online search for luxury hotels up 7.7pc

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The United States still accounts for more than half of the online search for luxury hotels, but searches in countries such as China are rapidly increasing, according to a report by the Digital Luxury Group.

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Robb Report shares trusted aviation knowledge in October issue

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Private aviators such as Gulfstream, NetJets and Sentient Jets aimed for brand awareness by participating in Robb Report’s Private Aviation Buyer’s Guide included in the October issue.

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Top 5 brand moments from last week

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Oscar de la Renta found the right creative mind to take over his eponymous brand.

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Jimmy Choo, Cartier, Dolce & Gabbana and Land Rover – Live news

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Luxury Daily’s live news from Oct. 17 – Jimmy Choo opens on London Stock Exchange; Cartier courts upscale male audience with branded content on CNN; Dolce & Gabbana selects Colin Farrell as face for upcoming fragrance debut; Land Rover gifts first Discovery Sport to Virgin Galactic.

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LVMH, counterfeits, China and Bond Street – News briefs

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Today in luxury marketing – LVMH: It may be time for a smartwatch; ISPs told to block fake luxury goods sales; China’s jet set spends overseas, while luxury sales rise in the US; London’s Bond Street to undergo $32M makeover to become luxury promenade.

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Inviting opinion pieces on luxury marketing

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Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.

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Why good product design is a marathon, not a sprint

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Too often, designers and their teams are sprinting to finish a project before a deadline and then iterating quickly on the next version. But good design – especially product design – takes time, and it should not be rushed.

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Net-A-Porter incentivizes engagement from 1M Instagram followers

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Online retailer Net-A-Porter is commemorating the milestone of reaching 1 million Instagram fans with a week-long user-generated content campaign.

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