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April 25, 2024
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Research

Perception of invulnerability leads to highly-strategic shopping trends: survey

April 10, 2014

Affluent consumers have a sense of invulnerability Affluent consumers have a sense of invulnerability

 

By Jen King

The top 10 percent of affluent consumers have adopted a sense of invulnerability following the 2008 recession that has affected how they approach the purchase of luxury goods and services, according to a new survey conducted by YouGov.

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  1. Zegna Group raises revenue 8pc in first quarter
  2. Gucci makes splash with 'Lido' collection
  3. Porsche named official electric vehicle of 2024 Met Gala
  4. Sofitel leverages local ties in new campaign film
  5. Double-digit growth streak continues at Hermès
  6. Prada Group sees first quarter sales rise 16pc
  7. Kering rocked by 11pc sales dip in Q1
  8. Christofle opens pop-up showroom in West Hollywood
  9. Nobu to open hotel, restaurant in East Cairo
  10. YSL Beauty adds Bahamas, Colombia to rewilding project scope
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