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Mobile

Sephora taps in-app messages to reward users in post-holiday slump

January 6, 2016

Sephora app Sephora app

 

By Staff reports

LVMH-owned Sephora is leveraging in-application messaging to serve loyal customers end-of-year deals such as extra 20 percent-off discounts, prompting users to pamper themselves with gifts they did not receive for the holidays.

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  1. Mandarin Oriental hosts charity gala in London
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  3. 2019 luxury spend expected to grow highest in UK
  4. Nordstrom family circles back on plan to go private
  5. Ruinart to bring ‘Conversations with Nature’ to Frieze New York
  6. Dior explores the craft of Sauvage in new campaign
  7. Louis Vuitton sparks joy with travel-inspired ‘Towards a Dream’ campaign films
  8. Dior takes a step towards film with latest perfume ad
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  10. Jimmy Choo hits the green with golf-inspired capsule
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