Articles Tagged ‘Advertising’


Bally paints nostalgic scene with Wes Anderson-inspired campaign

August 5, 2015

Swiss apparel and accessories brand Bally is taking a nostalgic trip to the 1960s with its autumn/winter 2015 campaign that takes place on a vintage-inspired film set.

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DVF goes undercover with secret agent fall campaign

August 4, 2015

U.S. fashion label Diane von Furstenberg is showing its “sexy, mysterious, alluring” side with a fall campaign that explores the multifaceted appeal of its consumer.

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Chloé speaks to cultural zeitgeist with friendship centered campaign

July 31, 2015

French fashion house Chloé is celebrating the bonds between female friends in its fall/winter 2015 advertising campaign.

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Facebook adds $1B in ad revenue, with mobile’s share topping 75pc

July 31, 2015

Facebook tapped into an additional $1 billion in ad revenue during the second quarter compared to a year ago, with mobile’s percentage topping 75 percent for the first time as big brands followed consumers to where they are increasingly spending their time.

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Tesla challenges traditional sales strategies with referral program

July 30, 2015

U.S. electric automaker Tesla is expanding its sales force to include consumers with the introduction of a new referral program intended to promote sales.

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Dior lights up its beauty collection for first Peter Philips-designed line

July 30, 2015

French fashion house Christian Dior is capturing the idea of a “cosmopolite” woman through a branded beauty collection of the same name.

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T Magazine introduces new advertising partners in large issue

July 29, 2015

The New York Time’s T Magazine is growing to its biggest size in seven years with more advertising pages than the magazine has had since 2008.

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Saint Laurent teases couture return with advertising campaign

July 29, 2015

French fashion label Saint Laurent Paris is heightening the exclusivity of its apparel with the upcoming launch of selective made-to-order couture items.

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Donna Karan goes into the haze for Cashmere Mist TV spot

July 24, 2015

U.S. fashion label Donna Karan is showing that the show must go on without its namesake founder in a new advertising campaign.

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Moncler tells heartfelt fairytale for fall advertising campaign

July 22, 2015

Italian apparel label Moncler is communicating a message beyond clothes in its narrative fall/winter 2015-16 advertising campaign inspired by Nordic, Russian and Slavic folklore.

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