Articles Tagged ‘affluent consumer’


53pc of affluent consumers own two or more mobile devices: study

April 26, 2013

Eighty percent of affluent consumers own at least one type of mobile device and more than 53 percent own two or more, according to a new study by the American Affluence Research Center.

Tod’s exec: Affluent males prefer email, partnership marketing

October 18, 2012

NEW YORK – A Tod’s executive at the Luxury Interactive 2012 conference said that affluent males are twice as loyal as female consumers and can be reached best via email, brand partnerships and a lifestyle-based digital marketing approach.

Shifts in affluent consumer demographic to be focus of Luxury Briefing Wealth Summit

October 21, 2011

The current economy combined with emerging luxury markets have led to shifts in the affluent consumer demographic, desires, passions and spending habits. These changes and how they should be handled will be discussed at the Luxury Briefing Wealth Summit 2011.

Affluent family emerges as new luxury marketing segment

September 14, 2011

NEW YORK – Luxury marketers should be focusing on the affluent family as its own marketing segment, according to findings from the recent Ipsos Mendelsohn 2011 Annual Affluent Survey.