Articles Tagged ‘Affluent Insights’


Luxury goods revenues to grow 50pc faster than global GDP: Bain

May 17, 2013

Fueled by current consumption habits and key global markets, luxury goods revenues could grow as much as 50 percent faster than the global gross domestic product, according to a new report from Bain & Co.


Burberry fetes London flagship with ticketed concert series

April 11, 2013

London-based fashion house Burberry is establishing its global flagship store as an entertainment venue with a new ticketed concert series called “Live at 121 Regent Street.”

Montblanc, Hublot flaunt New York boutique service for Madison Avenue Watch Week

April 9, 2013

Luxury watch marketers are coming together to target affluent New Yorkers for Madison Avenue Watch Week 2013 presented by The Wall Street Journal.

Vacheron Constantin pushes craftsmanship through European Artistic Craft Days sponsorship

April 2, 2013

Swiss watchmaker Vacheron Constantin is pushing its brand values by sponsoring limited-time exhibitions during European Artistic Craft Days April 4-7.

Bentley bolsters US Flying Spur launch via three-city tour

March 29, 2013

Bentley Motors is pushing the U.S. reveal of its new Flying Spur model among best prospects in the British automaker’s largest market by holding invitation-only events in three cities.

Fortnum & Mason fosters new sales opportunity in jewelry department

March 27, 2013

London-based home goods retailer Fortnum & Mason is adding jewelry to its repertoire to target a group of trendy consumers that makes impulse purchases.

Audi accelerates reach via online broadcasts

March 25, 2013

German automaker Audi is accelerating its reach through a new online channel called Audi Media TV that will stream live broadcasts and brand news.

TAG Heuer celebrates 50th anniversary of Carrera collection via event, social media

March 21, 2013

Swiss watchmaker TAG Heuer is celebrating the 50th anniversary of its iconic Carrera timepiece collection through an exclusive event and social media platforms.

Gucci teases spring/summer collections via fast-paced video

March 19, 2013

Italian fashion house Gucci is flaunting its spring/summer 2013 collections through a short, fast-paced video that shows off both men’s and women’s apparel and accessories.

Are fashion designers the new branding tool?

March 18, 2013

Many fashion designers are moving into the spotlight by showing off other talents, but how much does this additional exposure really help a brand?