Bulgari and Dior were among the advertisers to show off their “cool, confident style” in the February edition of Condé Nast-owned Architectural Digest.
Articles Tagged ‘Affluent Insights’
American fashion designer Alexander Wang is helping Italian furniture brand Poltrona Frau reach urbanites with a capsule collection.
Toyota Corp.’s Lexus is engaging consumers in an omnichannel campaign that encompasses several media outlets to reach a wide range of consumers.
Luxury advertisers such as Gucci and Jimmy Choo promoted high-priced, as well as entry-level, products in Condé Nast’s December Vogue to spur gifting ideas.
French crystal maker Baccarat is extending the longevity of its 250th anniversary celebration with a limited-edition fragrance steeped in heritage.
Department store Bergdorf Goodman is paying homage to the arts with its holiday window displays.
British fashion label Burberry is getting consumers in the holiday spirit with the launch of its first global festive campaign centered on young love.
Luxury advertisers such as Tom Ford, Giorgio Armani and Versace took a sensory approach to promoting its wares in the November issue of Vanity Fair.
Italian linen maker Frette is balancing gifting with personal purchases in its latest catalog mailer.
Luxury advertisers such as Gucci and Chanel targeted aspirational readers’ attention by promoting entry-level product ranges in the November issue of Condé Nast’s Vogue.